NIKE NUTRITION

OUR MISSION:

 

Fuelling Your Body Through Taiored Innovation

 

 

 

Our Blue Ocean Strategy:

 

• Enter The Fragmented US Sports Nutrition Market

• Leverage The Capabilities of Nike's Business Model, And Pursue A Structuralist "Big Improver Strategy"

• Utilise Brand Identity, Marketing, and Distribution Channels To Reconstruct the Industry Value Curve

• Merge With Paragon Laboratories To Facilitate A Sustainable Competitive Advantage